Amagi Media Labs IPO Issue Date, Price, Lot Size & Details
Table of Content
- About Amagi Media Labs IPO
- Business Overview of Amagi Media Labs
- Amagi Media Labs IPO Date, Price, and Other Details
- Amagi Media Labs IPO Reservation: Who Can Apply?
- Amagi Media Labs IPO Objectives – How Will the Funds Be Used?
- Promoter Shareholding of Amagi Media Labs Limited IPO
- Financial Performance (₹ in crores) of Amagi Media Labs IPO
- Key Performance Metrics of Amagi Media Labs
- Strengths And Risks of Amagi Media Labs IPO
- Registrar Of Amagi Media Labs IPO
- How to Check the IPO Allotment Status of Amagi Media Labs Ltd?
- Lead Manager Of Amagi Media Labs Limited IPO
About Amagi Media Labs IPO
Amagi Media Labs Limited is set to launch its IPO for public subscription on January 13, 2026, and will remain open until January 16, 2026.
The Amagi Media Labs price is set at ₹343 to ₹361 per equity share. The lot size of the Amagi Media Labs open for application is 41. The final allotment results for the IPO will be announced by January 19, 2026.
With public subscription, the IPO will list on both the BSE and NSE exchanges with a tentative listing date of January 16, 2026.
The Amagi Media Labs size is a ₹1,788.62 crores book-building issue comprising 4.95 crore shares. Of which, ₹816.00 crores is fresh issue (with 2.26 shares), and the rest is OFS (Offer-for-Sale) of ₹972.62 crores with 2.69 shares.
Business Overview of Amagi Media Labs
Amagi Media Labs Ltd is a cloud-native SaaS company enabling content owners, broadcasters, and advertisers to create, distribute, and monetise video content across CTV, FAST, OTT, and linear platforms.
Founded in 2008 and headquartered in Bengaluru, the company replaces traditional broadcast infrastructure with cloud-based solutions covering channel creation, content management, ad insertion, and analytics.
Amagi serves a global customer base of over 400 content providers, 350+ distributors, and 75+ advertisers across 40+ countries, with a strong presence in the US and Europe.
Operating on a scalable, recurring-revenue SaaS model, Amagi benefits from the structural shift toward streaming and ad-supported television, and plans to expand technology capabilities and global reach post-IPO.
Amagi Media Labs IPO Date, Price, and Other Details
The following are the details of the upcoming IPO of Amagi Media Labs Ltd.
| Particulars | Details |
|---|---|
| IPO Size | Book Build issue of ₹1,788.62 crores |
| Offer Type | Fresh issue of ₹816 crores + Offer for Sale (OFS) of ₹972.62 crores |
| Total Number of Equity Shares | 4,95,46,221 shares (estimated) |
| Price Band | ₹343 to ₹361 per share |
| Issue Dates | Opens: January 13, 2026 Closes: January 16, 2026 |
| Minimum Bid Lot | 1 lot consists of 41 shares |
| Allotment Date | January 14, 2026 |
| Listing Date | January 19, 2026 |
| Face Value | ₹5 per share |
| Use of Proceeds (est amounts) | Expenses towards technology and cloud infrastructure. Funding inorganic growth via unidentified acquisitions. |
| Lead Managers (BRLMs) | Kotak Mahindra Capital Company Limited. Citigroup Global Markets India Private Limited. Goldman Sachs (India) Securities Private Limited. IIFL Capital Services Limited. Avendus Capital Private Limited. |
| Registrar | MUFG INTIME INDIA PRIVATE LIMITED |
| Listing Exchanges | National Stock Exchange of India (NSE) & Bombay Stock Exchange (BSE) |
Amagi Media Labs IPO Reservation: Who Can Apply?
To apply for Amagi Media Labs IPO, the following quota is allotted to each investor category, which includes:
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 41 | ₹14,801 |
| Retail (Max) | 13 | 533 | ₹1,92,413 |
| S-HNI (Min) | 14 | 574 | ₹2,07,214 |
| S-HNI (Max) | 67 | 2,747 | ₹9,91,667 |
| B-HNI (Min) | 68 | 2,788 | ₹10,06,468 |
Amagi Media Labs IPO Objectives – How Will the Funds Be Used?
As per the Amagi Media Labs IPO details, the proceeds shall be utilized for the following purposes:
| Objective | Amount (₹ in crores) |
|---|---|
| Expenses towards technology and cloud infrastructure | 5,50.06 |
| Funding inorganic growth via unidentified acquisitions. | To be finalised (shall not exceed 35% of Gross Proceeds) |
| General corporate purposes | To be finalised (shall not exceed 25% of gross proceeds) |
Promoter Shareholding of Amagi Media Labs Limited IPO
The promoter shareholding pattern in Amagi Media Labs Ltd is held by Baskar Subramanian, Srividhya Srinivasan, and Arunachalam Srinivasan Karapattu.
| Promoter | Shareholding (Pre-Issue) |
|---|---|
| Baskar Subramanian | 4.65% |
| Srividhya Srinivasan | 4.65% |
| Arunachalam Srinivasan Karapattu | 4.69% |
| Total | 13.99% |
Financial Performance (₹ in crores) of Amagi Media Labs IPO
As per the Amagi Media Labs IPO, here's the financial performance from FY 2023 to FY 2025 and as of Sep 30, 2025.
| Period Ended | 30 Sep 2025 | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
|---|---|---|---|---|
| Assets | 1,352.16 | 1,425.00 | 1,308.08 | 1,405.96 |
| Total Income | 733.93 | 1,223.31 | 942.24 | 724.72 |
| Profit After Tax | 6.47 | -68.71 | -245.00 | -321.27 |
| EBITDA | 58.23 | 23.49 | -155.53 | -140.34 |
| NET Worth | 859.34 | 509.45 | 496.80 | 644.49 |
| Reserves and Surplus | -25.57 | 227.73 | -379.40 | -372.68 |
| Total Borrowing | 0.00 | 0.00 | 0.00 | 0.00 |
(₹ in crores)
Key Performance Metrics of Amagi Media Labs
As per the consolidated financial statements mentioned in the Amagi Media Labs IPO, here are the following financial metrics available for FY 2024-25, and as of Sep 30, 2025.
| KPI | As of June 30, 2025 | Values (as of FY 2024-25) |
|---|---|---|
| Net Asset Value (NAV) | 41.93 | 25.60 |
| Price/Earnings (P/E) Ratio | - | Not available |
| Earnings Per Share (EPS) | 0.32 | (3.48) |
| Return on Net Worth (RoNW) | 0.75% | (13.49%) |
| EBITDA Margin (%) | 8.26% | (2.02%) |
| PAT Margin (%) | 0.88% | (5.62%) |
| Debt to Equity Ratio | - | - |
Strengths And Risks of Amagi Media Labs IPO
Below is a concise business review of Amagi Media Labs' IPO, outlining its strengths and potential risks for investors, as well as the company's future strategies.
Strengths
- Market Leader in FAST & CTV Monetisation
Amagi is a global leader in FAST and CTV monetisation, benefiting from the shift of ad spends from linear TV to digital streaming.
- Scalable SaaS Platform
The company's cloud-native SaaS model enables global scaling with low incremental costs and strong operating leverage.
- Strong Global Client Base
Serves 400+ content owners and 350+ distributors across 40+ countries, reducing reliance on any single market player.
- High Revenue Retention
The company has a net revenue retention of ~127%, showing that existing customers are willing to spend on their products.
- Consistent Revenue Growth
During the fiscal year FY23–FY25, the company's revenue grew at ~30% CAGR, due to rising CTV adoption and increased monetisation volumes.
- Improving Profitability
As per Amagi Media Labs RHP, the company's losses have narrowed sharply as the company turned profitable in the first half of FY26.
- Strong Institutional Backing
Backed by Accel, Premji Invest, and Norwest, adding governance strength and long-term capital support.
Future Plans
- AI & Automation via scale AI-driven tools to improve ad yield, scheduling, and analytics.
- Expansion plans to grow beyond the US and Europe into Asia-Pacific and the Middle East.
- Platform Expansion plans to implement by launching new SaaS modules to deepen monetisation and increase wallet share.
- Strategic Acquisitions can pursue inorganic growth with the help of technology and enter adjacent segments.
- Invest in cloud infrastructure to support higher streaming volumes and a reliable source for clients.
- Onboard more global advertisers to expand FAST and CTV ad demand.
- Build a stronger content-advertiser-distributor ecosystem in the upcoming times.
Key Risks
- Geographic Revenue Concentration
A large share of revenue comes from the US and Europe, making the business sensitive to ad-spend cycles in these regions.
- Customer Concentration
Top 10 customers of Amagi Media Labs contribute a significant portion of revenue; loss of any major client could impact the company's growth.
- Cloud Infrastructure Dependence
Heavy reliance on third-party cloud providers exposes margins to pricing and service risks.
- Intense Competition
Competes with global ad-tech and media SaaS players, which could pressure pricing and market share.
- Valuation Sensitivity
High IPO valuation relative to current earnings increases downside risk if growth slows.
- Regulatory Exposure
Operations across multiple countries involve compliance with evolving data and advertising regulations.
- Limited Profit Track Record
Sustained profitability is still untested across a full advertising cycle.
Registrar Of Amagi Media Labs IPO
The Amagi Media Labs IPO registrar, as per the RHP, is MUFG Intime India Pvt.Ltd..
Phone: +91-22-4918 6270
Email: amagimedia.ipo@in.mpms.mufg.com
How to Check the IPO Allotment Status of Amagi Media Labs Ltd?
Here's how you can check your IPO allotment status for Amagi Media Labs Ltd.
- Visit the allotment portal: https://in.mpms.mufg.com/Initial_Offer/public-issues.html
- Select "Amagi Media Labs Ltd" from the company dropdown.
- Enter any of these details - PAN, Application Number, DP/Client ID, or Account Number/IFSC.
- Click on the "Submit" button to view your IPO allotment status.
Lead Manager Of Amagi Media Labs Limited IPO
The lead managers handling the IPO process of Amagi Media Labs Ltd are shared between:
- Kotak Mahindra Capital Company Limited.
- Citigroup Global Markets India Private Limited.
- Goldman Sachs (India) Securities Private Limited.
- IIFL Capital Services Limited.
- Avendus Capital Private Limited.
Disclaimer
All IPO details, including issue size, price band, and timelines, are sourced from the company's Red Herring Prospectus (RHP) and publicly available data at the time of writing. This blog is meant only for awareness and educational purposes - it's not investment advice. Please go through the RHP carefully available on the SEBI website. Henceforth, investors are requested to do their own research and due diligence before investing in any IPO. The author and platform do not guarantee the accuracy or completeness of the information and shall not be held responsible for any financial losses arising from investment decisions based on this content.
